A list of top Media Buying Companies and agencies in Egypt 2025

Top Media Buying in Egypt

1. Soleek Lab

🎯 Main Service: Media Buying

📍 Location: Cairo - Egypt

📝 About the Company: A software house contains a team of 35+ designers, engineers, project managers, and tech enthusiasts, working with shared values and towards one goal: help our clients build successful tech products that solve real-world problems.

2. Vertical Network

🎯 Main Service: Media Buying

📍 Location: Giza - Egypt

📝 About the Company: a network to support and train young talents to enrich the Arabic content over the internet. The network chooses potential talents who are willing to produce content but do not have the knowledge and tools. Talents are enrolled in an extensive training 3-month program supervised by a network of professional trainers in digital content production. Vertical Network also avails equipment and workspace, art direction, lighting and sound as well as postproduction requirements like editing, graphics and social media. Vertical Network started operating in March 2022. It endorsed 5 talents in testing phase and now working on the 1st workshop that will last 3 months and consists of 10 talents Vertical Network aims at conducting 4 unpaid training workshops per year, then network then selects talents and engage them in practical workshops that is worthy of your time, and you would be happy to watch. All talents can apply on workshops through the website Thevertical.network Or through our different platforms on social media.

3. Handmark Advertising

🎯 Main Service: Media Buying

📍 Location: Cairo - Egypt

📝 About the Company: Welcome to Handmark, the premier digital marketing and branding agency that is dedicated to powering your digital success. With our range of expert services, including digital marketing, website design and development, branding, media production, and more, we have the expertise and experience to help you achieve your business goals. At Handmark, we believe in delivering customized solutions that cater to your unique needs, and we're passionate about helping businesses like yours thrive in the digital age. Let us help you take your digital presence to the next level.

4. PRAD Lab

🎯 Main Service: Media Buying

📍 Location: Cairo - Egypt

📝 About the Company: PRAD Lab is a student-run advertising agency in the American University in Cairo that bridges the gap between theory and practice by providing the students an opportunity to handle real clients under the supervision of the project manager. PRAD Lab offers marketing, advertising, branding, and public relations services.


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The importance of media buying

Media buying is important because it can easily help build a relationship between the media buyer and the media owners resulting in good deals where the buyer purchases the ad slot for an affordable amount of money and can get a high Return on investment (ROI). It is also very important to hire a digital media agency that can do your media buying for you, the importance is as follows:

  1. Best deals: the media buying team already has connections with people that can guarantee the best prices when buying.
  2. Best slots: since media buyers are industry professionals, they understand where to spend your money to achieve the goals of the campaign.

Best strategies: with the amount of knowledge and expertise that media buyers have, they know when and where to put the ad to get the best response as well as the best

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