How to Write an RFQ for Social Media Management (Template + Links to Verified Agencies)
Summary: Use this guide and template to get comparable proposals quickly, then send your brief to verified agencies on Entasher.Submit your RFQ — get multiple quotationsWhy your RFQ mattersClarity: Aligns agencies around the same outcomes and constraints.Comparability: Same inputs → apples‑to‑apples proposals.Control: Locks deliverables, timelines, and reporting before kickoff.Value: Better pricing and scope when the brief is specific.Quick links — Social Media categories on EntasherRegionCategory linkAlso considerAll Countriesentasher.com/s/social-media-agencies-companiesGoogle Ads · Performance MarketingEgyptentasher.com/eg/s/social-media-agencies-companiesContent Marketing · PhotographySaudi Arabiaentasher.com/sa/s/social-media-agencies-companiesVideo & AnimationWhat to include in your Social Media RFQSectionDetails to requestQuality signalsCompany & contactsCompany, industry, markets, decision owner, billing countryClear ownership & response SLAsObjectives & KPIsReach/engagement growth, leads, ROAS, CAC, SOVKPIs tied to business goalsScope of workPlatforms, post frequency, content types, community mgmt, ad mgmtGranular deliverables & calendarsCreative & assetsBrand book, tone, required formats, access to assetsSpec examples, content samplesAnalytics & reportingDashboard cadence, metrics, attributionSample reports & measurement planTimeline & milestonesOnboarding, launch windows, review cyclesGantt / sprint planTeam & seniorityRoles, hours, escalation pathNamed leads & relevant case studiesPricing & termsMonthly retainer vs. project, payment schedule, taxesLine‑item clarity, fair milestonesCopy‑ready RFQ template (paste & edit)Subject: RFQ — Social Media Management Services
1) Company
• Company name: [Your company]
• Industry & size: [e.g., FMCG, 120 employees]
• Markets: [Countries / cities]
• Contact person & title: [Name, Title]
• Email & phone: [name@domain.com, +XXX]
• Billing country: [e.g., KSA / Egypt]
2) Objectives & KPIs
• Business goals: [Awareness, leads, e‑commerce revenue]
• KPIs: [Reach, ER%, leads/MQLs, ROAS/CAC]
• Primary platforms: [Facebook, Instagram, LinkedIn, TikTok]
3) Scope of Work (price each line)
• Content plan & calendar: [x posts/week/platform]
• Creative production: [static, video, stories, Reels]
• Community management: [response time SLA]
• Paid ads management: [monthly budget range, platforms]
• Influencer collaboration (optional)
• Reporting: [weekly dashboard + monthly report]
Deliverables: [editable files, post copies, media, dashboards]
We provide: [brand book, previous content, access to assets]
4) Timeline
• RFQ sent: [date] • Award decision: [date]
• Onboarding: [start–end] • Launch: [date]
5) Team & Quality
• Team roles & hours per month
• 2–3 relevant case studies (links)
• Ad account/data ownership stays with client
6) Pricing & Terms
• Retainer / project pricing (before & after tax)
• Payment schedule: [e.g., 40/40/20 linked to milestones]
• Warranties / post‑launch support
7) Submission
• Deadline: [date & time, timezone]
• Format: one PDF (technical + commercial)
• Send via Entasher RFQ or email: [email]
8) Questions
• Please list assumptions and queries that may affect pricing.Pro tip: Send the same RFQ to at least three agencies so proposals are directly comparable.Next step — send your RFQ to verified agenciesBrowse Social Media Agencies and related categories like Google Ads, Content Marketing, Video & Animation, and Photography. When you’re ready, share one brief and receive multiple quotations fast.Submit RFQs from this link — https://entasher.com/Tender/CreateFAQHow many quotes should I collect?Three is usually enough to compare scope, approach, and value without slowing decisions.Retainer or project?Choose a monthly retainer for always‑on growth across channels; choose project pricing for audits, campaigns, or specific launches.Who owns the data and accounts?You should retain ownership of ad accounts, pixels, and analytics. Grant agencies access with the right permissions.