Ramadan 2021 TV Aired Campaign

Studio7, a creative full-service advertising agency located in Cairo, Egypt, was responsible for producing a TV commercial for Heart Attack Fried Chicken in 2021 as part of their Ramadan campaign. Here are the key details:

Client: Heart Attack Fried Chicken
Year of TV Commercial Production: 2021
Campaign: Ramadan 2021 TV Aired Campaign

Background:
Heart Attack Fried Chicken is a rapidly growing fast-food chain in Egypt, with a strong presence through more than 55 branches across the country.

The brand's success can be attributed to several factors, including the use of high-quality ingredients, delicious taste, and a strategic regional expansion plan.

TV Commercial Production by Studio7:
Studio7, as a full-service advertising agency, was entrusted with creating a TV commercial for Heart Attack Fried Chicken's Ramadan 2021 campaign. The TV commercial likely aimed to leverage the significance of Ramadan as a time when families and communities come together to break their fast and enjoy meals.

Objectives of the TV Commercial:
Boost Brand Recognition: Heart Attack Fried Chicken sought to increase its brand recognition and visibility across Egypt through this Ramadan TV ad.

Promote Special Offers: The commercial might have highlighted special Ramadan promotions, deals, or menu items to attract customers during the holy month.

Appeal to the Audience: Given the cultural and social significance of Ramadan in Egypt, the TV ad likely aimed to resonate with the audience's emotions and traditions.

Highlight Quality and Taste: Heart Attack Fried Chicken's commitment to using high-quality ingredients and providing delicious food would likely have been a key message in the commercial.

Drive Sales: Ultimately, the goal of the TV commercial would have been to drive sales and increase customer visits to Heart Attack Fried Chicken outlets during Ramadan.

Creative Approach:

Studio7, being a creative agency, would have used innovative and visually appealing storytelling techniques to capture the essence of Ramadan and Heart Attack Fried Chicken's offerings.

The ad might have featured families enjoying their meals together, the joy of breaking the fast, and the deliciousness of Heart Attack Fried Chicken's dishes.

Impact:

The TV commercial would have contributed to strengthening Heart Attack Fried Chicken's brand presence and potentially led to increased sales during the Ramadan period.

It would have allowed the brand to connect with its target audience on an emotional level, aligning its products with the spirit of Ramadan.

Overall, Studio7's TV commercial production for Heart Attack Fried Chicken's Ramadan campaign in 2021 likely played a significant role in enhancing the brand's visibility and customer engagement during this important cultural and religious period in Egypt.