Influencers Campaign

XYZEE partnered with SVR Laboratoire Dermatologique to execute a two-phase influencer marketing campaign across Instagram and TikTok. The campaign activated 6 influencers over two waves, targeting skincare-conscious audiences in the region. Through strategic influencer selection and content planning, the campaign generated nearly 1.4 million views, over 57,000 likes, and 18,000+ saves. The top-performing content achieved engagement rates as high as 23.53%, significantly exceeding industry benchmarks.