buzz builders influencer
Apivita Sunscreen
Completed 2025
XYZEE Agency
Agency
Apivita
About Project
Executed a TikTok influencer campaign for Apivita Sunblock, activating 3 beauty influencers who each produced a teaser and a full review video (6 videos total). The campaign delivered 270,547 total views, 7,065 likes, 3,662 saves, and 1,228 shares. The top-performing review video by Maha achieved 163,900 views with 2,672 saves, while Tala's teaser led engagement rates at 6.2%. The dual-content strategy (teaser + review) drove strong purchase-intent signals across saves and shares.
