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Digital Marketing Agencies in Egypt (2025 Guide) ✽
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By: Entasher
Marketing · CMO & Procurement
Digital Marketing Agencies in Egypt (2025 Guide)
Find the right partner faster. Compare proposals side-by-side, reduce risk, and move with confidence.
6–8 min read • Outcome: faster, comparable quotes
Introduction: the brief that gets results
Shortlists can look similar on paper. The difference comes from clarity: outcomes, constraints, and what success means for your brand. Use this guide to structure a clean process—from intake to decision—so your team receives fewer, stronger, and more comparable proposals.
Tip: ask for one page of “assumptions & exclusions” in every proposal. It prevents surprises later.
Visual flow: from need to signed SOW
Where value comes from (pre / during / post)
Pre-engagement
- Define the business outcome (leads, revenue, CAC guardrails).
- Name constraints (timelines, creative boundaries, approvals).
- Ask for comparable pricing formats.
During engagement
- Weekly scorecard with 3–5 KPIs, one owner each.
- Fast feedback cycles on creative and copy.
- Clear change-request protocol.
Post-engagement
- 30/60/90 learnings, asset handover, and next-quarter plan.
How-to framework (6 steps)
- Scope: goals, audiences, channels, country, budget band.
- RFQ: publish via Entasher with must-have deliverables.
- Shortlist: filter by verified expertise and relevant cases.
- Interview: discovery fit + assumptions/exclusions review.
- POC: small paid test with success criteria and timebox.
- Decision: weight scorecard, confirm SLAs, sign.
Stakeholder mapping
Scroll horizontally →
| Role | Main concern | Message they need | Proof |
|---|---|---|---|
| CMO | Brand growth & ROI | Clear KPIs and creative excellence | Relevant case studies |
| Performance Lead | CAC/LTV & tracking | Attribution plan & dashboards | Sample scorecards |
| Procurement | Comparability & risk | Verified vendors, apples-to-apples quotes | Verification + reference checks |
| Finance | Predictability | Phased budget with milestones | POC results & SLA |
Options-based pricing
Scroll horizontally →
| Tier | What you get | When to pick |
|---|---|---|
| Good | Channel basics, monthly reports, fixed hours | Simple scope, tight timelines |
| Better | Multi-channel plan, creative iterations, weekly KPI review | Growth push with tight CAC guardrails |
| Best | Full-funnel strategy, experimentation roadmap, CRO + content engine | Scale and defend brand in competitive markets |
KPI scorecard (sample)
Scroll horizontally →
| KPI | Target | Owner | Assumptions |
|---|---|---|---|
| Qualified leads | +25% QoQ | Agency Perf. Lead | Budget steady; landing pages ship week 2 |
| CAC | -15% vs. last quarter | Client Growth Lead | Attribution model agreed |
| CTR (paid) | +20% | Agency Paid Media | 4 creative variants live |
| Organic clicks | +30% | Agency SEO | Technical fixes implemented |
Mini success cases (anonymized)
- Retail (EG): multi-channel push → +28% qualified leads in 60 days.
- Fintech (EG): CAC down 19% after creative refresh + CRO sprints.
- Education (EG): SEO + content cluster → +35% organic clicks in 90 days.
Playbooks you can copy
Discovery script (first call)
- Business goal & constraint
- Audiences & offers
- Channels & assets
- Success metrics & timeline
Follow-up
- Assumptions & exclusions doc
- 1-page plan + KPI table
- POC scope, price, timeline
Pursue / Pause / Decline signals
Scroll horizontally →
| Signal | Meaning | Action |
|---|---|---|
| Clear KPI + constraints | Team alignment likely | Pursue |
| Moving scope, no owner | Risk of churn | Pause + assign owner |
| No attribution access | Hard to prove impact | Decline or fix access |
Matching fast (fit checks)
- Proof in your vertical (or adjacent) with similar budget bands.
- Team roster and hours mapped to scope.
- POC first: small, time-boxed, measurable.
Risk & ops controls
- Change log with impact & approval owner.
- Weekly KPI review with “adjust or continue” decision.
- Mid-quarter retro and next-quarter plan.
RFQs & Entasher: the speed lane
Submit one RFQ and receive comparable proposals from verified agencies. Shortlists are faster, interviews are sharper, and pilots start sooner.
RFQ example (copy & adapt)
- Goal: Acquire qualified leads for B2B service in Egypt.
- Scope: Paid search & social, landing pages, tracking, weekly scorecard.
- Timeline: POC 6 weeks, scale plan for Q4 2025.
- KPI: +25% qualified leads, CAC ≤ last quarter.
- Deliverables: Media plan, creatives, copy, dashboards, handover.
Related services (Egypt)
Digital Marketing Agencies
SEO Companies
Social Media Agencies
Google Ads Services
Content Marketing
Web Design Company
Recommended reads
FAQs
How many proposals should we compare?
Three is usually enough to compare strategy, pricing, and assumptions clearly.
How long should a pilot run?
Four to six weeks gives enough signal on CAC, CTR, and conversion without dragging.
Can Entasher help with niche needs?
Yes—submit an RFQ and verified specialists will respond: Submit RFQ.
What if we only need SEO?
Shortlist SEO Companies and run a technical audit + content plan POC.
Ready to move?
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