Verified Case Study

Delta Medical Labs: 1M+ Monthly Visits & #1 for 1,186 Keywords in Saudi Arabia

An integrated SEO and GEO program made a Saudi medical laboratory brand one of the most AI-visible healthcare sources in the Kingdom, second only to the Ministry of Health.

Full Case Study

Delta Medical Labs set out to compete for Arabic-language health search in Saudi Arabia and to become a source AI assistants cite. Health search sits in Google's strictest quality category (YMYL), the market was dominated by large regional health portals, and high-volume informational queries around vitamins, symptoms and treatments were fiercely contested. Voctos combined classic SEO with Generative Engine Optimization (GEO) in one integrated program. We mapped high-intent Arabic health and lab-test queries into topic clusters and produced medically-reviewed, answer-first pages; optimized entities, internal linking and on-page signals so search engines and AI models recognize Delta as a credible medical source; and structured content with clear definitions, direct answers, FAQs and schema so Google AI Overviews, ChatGPT, Gemini and AI Mode could easily quote it. A clean technical foundation and a live ranking dashboard, tracking 326 priority keywords monthly, kept the program measurable. The program grew the site to more than 1 million monthly organic visits and 159,200 ranked keywords, with content cited on 5,570 AI-cited pages, including about 3,600 Google AI Overview citations, while ranking #1 for 1,186 high-volume keywords in Saudi Arabia. In Semrush's AI Visibility benchmark for July 2026, Delta scored 18, ahead of named competitors, with only the Saudi Ministry of Health ranking higher.

Credited Provider

Voctos

VOCTOS is Egypt and MENA's leading SEO, AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) agency, founded in Cairo in 2017. Most agencies still optimize only for blue links; we...

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