Small Business
$2,500 – $7,000 / month
Single-channel paid + basic CRO
Scope brief
Overview
Use this RFQ when you need providers to quote for Performance Marketing — with clear scope, deliverables, timeline, and evaluation criteria.
When To Use This RFQ
Objectives
- Drive measurable conversions and ROAS
- Optimize funnels across channels
- Scale paid acquisition profitably
- Report on CAC and LTV metrics
Typical Projects
- Paid social performance
- Search and shopping campaigns
- Full-funnel growth programs
- E-commerce acquisition
Ideal Buyer
Growth and digital marketing managers with revenue targets.
Common Deliverables
- Channel strategy
- Campaign setup
- Creative testing
- Weekly optimization
- ROI reporting
Ready-to-Copy Scope of Work
Project: Performance Marketing
Category: Marketing & Advertising
Scope of Work:
1. Define project objectives, target audience, markets (EG/KSA/UAE), and success metrics for Performance Marketing.
2. Confirm deliverables, formats, languages (Arabic/English), and approval workflow.
3. Agree timeline, milestones, revision rounds, and stakeholder sign-off points.
4. Specify reporting, handover files, and post-delivery support expectations.
5. Include assumptions, exclusions, and change-request process in the quotation.
Quotation must include: fee, deliverables, timeline, team structure, assumptions and exclusions.
Deliverables Checklist
- Project plan and timeline
- Scope confirmation document
- Deliverable assets per agreed formats
- Revision and approval log
- Final handover package
- Performance or completion report
Timeline Template
Week 1
Kickoff and requirements
Scope sign-off
Week 2–3
Production / execution
Draft approval
Week 4
Delivery and handover
Final acceptance
Budget Guidance (USD)
Mid Market
$7,000 – $18,000 / month
Paid social + search, funnel optimization
Enterprise
$18,000 – $50,000 / month
Multi-market performance squad
Indicative USD ranges for Egypt, KSA, and UAE (2025–2026 market research). Egypt is often 40–70% lower than Dubai/Riyadh upper tiers. Ad spend, MOQ, licensing, and VAT usually excluded.
Vendor Evaluation Matrix
| Criteria | Weight | Score | Notes |
|---|---|---|---|
| Technical Capability | 25% | Rate 1–5 | |
| Industry Experience | 20% | Rate 1–5 | |
| Price | 20% | Rate 1–5 | |
| References | 15% | Rate 1–5 | |
| Response Time | 10% | Rate 1–5 | |
| Support | 10% | Rate 1–5 |
Common Mistakes
Vague scope +
List exact deliverables, quantities, and formats in the RFQ.
No approval SLAs +
Set review turnaround times to protect the timeline.
Markets not specified +
State countries, cities, and language requirements upfront.
Success metrics missing +
Define KPIs or acceptance criteria before quoting.
Related Verified Providers
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Related Projects
Explore verified case studies on Entasher for similar RFQ workflows.
View Case StudiesFAQ
What is a Performance Marketing RFQ template? +
A Performance Marketing RFQ template is a ready-to-use procurement document with scope, deliverables, timeline, and evaluation criteria — so you can collect comparable quotations from verified service providers.
How do I use this Performance Marketing RFQ template on Entasher? +
Click "Use This Template Online" to open the Entasher RFQ form with scope, deliverables, timeline, and evaluation criteria pre-filled. Submit one brief and receive competitive quotations across Egypt, KSA, and UAE.
What is the difference between an RFQ template and an RFP template? +
An RFQ focuses on pricing for clearly defined scope. An RFP evaluates approach and capability. This Performance Marketing template supports both with the included vendor evaluation matrix.
Can I download this template as DOCX or PDF? +
Yes. Download DOCX or PDF with scope, deliverables, timeline, and evaluation matrix — ready to send to agencies. Or use "Use This Template Online" to submit faster and receive quotations from verified providers.
What budget should I set for Performance Marketing? +
Budget guidance on this page is in USD and reflects typical ranges across Egypt, KSA, and UAE. Use the Small Business, Mid Market, and Enterprise tiers as starting points — Egypt is often lower; Dubai and Riyadh sit at the upper end for comparable scope.
How many providers will respond to my RFQ on Entasher? +
Most clients receive multiple quotations within 24–48 hours from verified providers matched to service category and country.
What should I include in the scope of work section? +
Include objectives, deliverables, markets (EG/KSA/UAE), languages, timeline, approval process, and reporting requirements.
How do I evaluate Performance Marketing proposals fairly? +
Use the vendor evaluation matrix. Score each provider on technical capability, industry experience, price, references, response time, and support.