Why Indoor Advertising

Builds Brand Awareness:

Brand awareness is the extent to which a brand is recognized by potential cus- tomers, and is correctly associated with a particular product or service. Building a strong brand is important for busi- nesses large and small. In order to create brand awareness, you must consistently place the right message in places where the right people can see it. Indoor Digital Advertising can create brand awareness by putting the right message in front of the right people. Also, since Indoor Digi- tal Advertising cannot be turned off or “avoided”, it’s a powerful medium for building brand awareness by consistently displaying a company’s message

Reaches the Right Demographic

Because Indoor Digital Advertising dis- plays can be placed virtually anywhere, businesses can pick and choose specific locations which cater to the demograph- ic that is most important for their busi- ness. Whether it’s a specific gender or age group, each demographic has pref- erences when it comes to where they spend their time, and Indoor Digital Ad- vertising allows a business to put their ads in front of their potential customers

Reaches the Right Geographic area

In order to gain market share in a specific geographic area, businesses must find creative ways to target the areas where there is opportunity to expand. Indoor Digital Advertising allows a business to advertise in locations that reach specific geographic areas where they are at- tempting to gain market share, and place targeted advertisements in those areas

Offers Total Flexibility

With Indoor Digital Advertising, you can run multiple messages on the same display, and change those messages frequently to ensure your advertising is al- ways relevant. Due to the digital nature of Indoor Digital Advertising, copy changes that used to require lead time and costly printing, can now be done in a snap

Reaches a Captive Audience

Indoor digital advertising screens are lo- cated in venues with an identifiable au- dience that can be measured. The most common way of measuring the audience is through “Dwell Time”. Dwell time is the measure of how long someone re- mains in a specific area. By identifying the Dwell Time of your target audience, an advertiser can determine the number of brand impressions they are able to deliver to that captive audience, thereby generating a metric that can be used to determine advertising reach

Customizable

Indoor digital advertising offers business- es the opportunity to customize their pricing and advertising locations with- out boxing them into a specific package. What this means is that businesses can choose the pricing package that fits its specific budget without the requirement of over spending or advertising to the in- correct customer. By spending the right amount on the right people, advertisers are able to reduce spending waste and increase ROI

Know how to book indoor advertising spaces in Egypt

you can easily browse and book indoor advertising spaces in Egypt by visiting the indoor section http://entasher.com/Indoor

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